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UK dairy company Trewithen Dairy has announced the launch of a new regeneratively farmed milk product, Regen Milk, into Tesco stores nationwide.

The company said the launch marks a ‘significant milestone’ in its commitment to regenerative farming practices, aiming to represent a ‘forward-thinking approach to dairy production’.

Trewithen Dairy has worked with local farms to implement regenerative farming techniques since 2020 for purposes including improved soil health, increased biodiversity and carbon sequestration.

The launch responds to research from the Soil Association showing that 53% of consumers expressed a preference for locally sourced products from regenerative farms, likening them with freshness and higher quality.

Trewithen confirmed its farmers producing Regen Milk are paid 5p more per litre compared to conventional milk, aiming to support farmers in their transition to regenerative methods and foster a ‘more resilient farming community’.

According to Trewithen, its participating farmers rotate the free-grazing dairy cows every five days to fresh pasture, cultivate diverse plant species, and avoid artificial fertilisers by using natural methods such as clover planting.

Francis Clarke, chief procurement officer at Trewithen Dairy, said: “Regen Milk is the result of years of collaboration with our dedicated farming partners. By adopting regenerative practices, we’re not just improving the quality of our milk but also making a meaningful contribution back to the land.”

Clarke added: “Regen Milk is just the beginning of a larger shift towards more sustainable dairy farming in the UK. We’re excited to bring this product to consumers and invite them to join us on this journey of positive change.”

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