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SoNu Beverages has signed a distribution agreement with Banko Beverage Company, gaining access to the Pennsylvanian market. The move comes as SoNu launches its eponymous vitamin-enhanced flavoured bottled water brand on 30 January 2008. SoNu Chief Operating Officer Scott Abramson said: "Our goal is to make SoNu Water the leader and cornerstone of Banko Beverage Company's non-alcoholic division."

A representative of Banko, Terry Heffner, added: "Taking on SoNu Water was a no-brainer for us. The product's designer packaging and high-quality formulation, coupled with the company's service strategy and smart marketing programmes, provide a recipe for a profitable relationship."

In November 2007, SoNu Beverages had already partnered with the distribution company Two B's to expand its presence into the New York City and Long Island areas in the US. Abramson added: “Two B’s fleet of over 18 SoNu-branded trucks, an expanded force of experienced sales representatives solely dedicated to SoNu, and their long-standing relationships servicing more than 14,000 key accounts, will provide SoNu Beverages with the necessary tools and a unique opportunity to build significant brand exposure.”