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Pernod Ricard UK has launched a new Spanish wine brand, Tapabrava, which the company says is a fusion of Spanish culture and modern winemaking. The new wine comes in two varieties, a red blend and a white blend, and is said to “capture the essence of a tapas evening,” invoking memories of lively gatherings and flavours. A growing category, blended wine is made by combining different wine varietals from various grapes, regions, vintages and different ageing methods, to create a new composite. Tapabrava’s Red Blend has 12.5% ABV and is a round, warm and alluring wine with an intense and fruit-forward flavour, packed with vibrant red berries and sweet spices. The White Blend has 11.4% ABV and is a bright pale wine with green hues. It boasts citric and floral notes with hints of white peach and apricot. Lucy Bearman, brand director for Pernod Ricard UK, said: “Tapabrava is all about bringing people together and embracing the beauty of Spain. Dinner occasions are integral to wine, there’s nothing better than quality time around the table, celebrating togetherness and raising a toast with friends.” She continued: “Our target audience enjoy quality over quantity and are always on the lookout for a good deal. They like entertaining at home, often cooking new meals, and choosing new wines to compliment food. Both varietals of Tapabrava have distinct characteristics, and an approachable style, from the intense and fruit-forward nature of the red blend to the bright and citric notes of the white blend.” The new Tapabrava wine range is available to purchase now in select UK retailers for an RRP of £8 per bottle.