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As the festive season approaches, UK-based artisanal chocolate brand Gnaw has announced a brand refresh and a line-up of new flavour bars.
The brands says it aims to cater to adult consumers seeking nostalgic and comforting food experiences through innovative flavour combinations and high-quality ingredients.
Gnaw’s latest flavour offerings include: New York Cheesecake, Raspberry Mojito, Seville Orange, Popcorn & Peanut, Espresso Martini, Honeycomb & Caramel, Peppermint and Sticky Toffee Pudding.
These flavours reflect a strategic shift towards more adventurous taste profiles, aligning with current consumer trends that favor unique and indulgent chocolate experiences.
Founded in 2010, Gnaw has maintained a commitment to quality and sustainability, sourcing cacao exclusively from ethical Colombian producers. The company says its use of best-in-class ingredients, compostable packaging and production powered by clean, solar energy.
Mike Navarro, managing director of Gnaw, said: “We have always known that we made incredible chocolate but needed to reaffirm our commitment to unearth bold, unapologetic flavours that tap into happy childhood memories and comfort food yearnings”.
This approach reflects a broader industry movement towards nostalgia-driven products that resonate with consumers looking for comfort during uncertain times.
As the company prepares for the festive season, it aims to attract both loyal customers and new consumers eager for innovative chocolate options.
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