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Ferrero UK’s Tic Tac confectionery brand has added a new innovation, Tic Tac Two, to its portfolio.

The new sugar-free product aims to put a fresh twist on the classic hard sweets, offering dual flavour combinations in a double-sided format.

Tic Tac Two, debuting in the UK this month (February 2025), features three flavour combinations: Raspberry & Lemon, Strawberry & Lime and Fresh & Mild Spearmint. The product’s packaging and dual flavour concept aims to attract impulse purchases while appealing to the young adult demographic.

The fruity flavours are designed to appeal to ‘adventurous flavour seekers,’ while the minty option caters to those who prefer ‘a more classic and refreshing’ taste experience.

A spokesperson for Ferrero commented: “This launch positions Tic Tac as the perfect refreshment for on-the-go occasions, introducing a playful twist for consumers’ evolving preferences. We’re continuing to innovate and are confident Tic Tac Two is a great addition for retailers looking to tap into the growing demand for on-the-go products.”

Tic Tac Two will be rolling out across grocery, convenience and wholesale channels in the UK from February with an RRP of £1.70.