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FoodBev Media

24 August 2023

Blue Dragon unveils new range of products at Iceland

Blue Dragon unveils new range of products at Iceland

Iceland and The Food Warehouse are launching a new range of Blue Dragon Asian flavours and products. The range features 12 new products starting at a price point of £3.50 and includes:

  1. Sweet Chilli Pizza (£3.50, 455g)

  1. Hoisin Duck Pizza (£3.50, 389g)

  1. Sweet Chilli Sauce Pork Belly Slices (£4.00, 336g)

  1. Hoisin Sauce Half Duck with Pancakes (£7.00, 540g)

  1. Pork Skewers Teriyaki (£4.00, 295g)

  2. Chow Mein Special (£4.00, 400g)

  3. Chicken Noodles Sweet & Sour (£4.00, 400g)

  1. Noodles Hoisin Duck (£4.00, 400g)

  1. Prawn Noodles Sweet Chilli (£4.00, 400g)

  1. Thigh Bites in Sweet & Sour, Teriyaki and Sweet Chilli flavours (£3.50, 350g)

Andrew Staniland, group buying director at Iceland Foods & The Food Warehouse, said: "Nothing beats a Friday night family takeaway. But the price of one today means they’re out of reach for many families – especially those with lots of mouths to feed. Our exclusive new Blue Dragon range means families don’t have to miss out. With a range of delicious, affordable modern Asian foods to try that can be enjoyed on any day of the week, the range includes family favourites plus exciting new ones shoppers won’t find anywhere else."

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